AI-first fraud prevention

Scams are getting smarter.
So are you.

Salti trains your customers to resist scams — before the fraudster strikes — with targeted, in-app awareness training and safe, real-world simulations. We turn account holders into your human firewall.

$485.6BLost to scams each year
First-to-marketConsumer-first approach
Any retail bankBuilt to scale globally
Built for any retail bank UK-first, global by design Consumer-first fraud prevention Evidence regulators can see

The problem

Banks are under pressure to prevent scams — not just pay for them.

We’re in a fraud crisis. Volumes and sophistication keep rising, and the liability has shifted onto the banks. Yet the one party present at every scam — the customer — has had no defence built for them.

01

The liability shifted

Rising scam volumes leave banks carrying much of the financial loss, with reimbursement rules tightening around them.

02

Only firefighters

Detection systems and staff react after money moves. The methods that could actually prevent the loss go unused.

03

Nothing for the customer

Customers are the first line of defence — yet no solution trains them. Wasted resources, unmet potential. That’s the gap.

The need is to train the frontline — the customers — not just rely on the firefighters.

Market opportunity

$485.6B

lost to scams & schemes globally each year — impersonation, confidence, advance-fee, employment and cyber-enabled fraud, plus payments, cheque and card losses.

Source: Nasdaq Verafin · 2024 Global Financial Crime Report

Salti is first-to-market with a consumer-first approach — creating an entirely new category of fraud prevention.

Our solution · for customers

Scam-savvy customers, by design.

A scalable digital platform that lives inside the customer’s existing banking app — turning awareness into a daily habit.

Training where they already bank

Discoverable on the dashboard for easy discovery — no new app to download.

Reward-based habits

A visible scam-savvy score and streaks nudge safer financial behaviour, using your bank’s existing rewards.

Reinforced learning

Short, practical knowledge checks after every lesson make the lessons stick.

Safe simulated scam tests

Rehearse real-world decisions in a controlled environment — then debrief on what gave it away.

For the bank · vulnerability intelligence

Shift from reactive response to proactive prevention.

Real-time intelligence on who’s vulnerable, to which scams — so you can act before money moves, and prove it to regulators.

Meaningful risk insight

Customer data analysed and segmented into clear vulnerability intelligence.

AI-driven targeting

An AI risk engine delivers the right training to the right customer, at the right time.

Bank-designed training

Dynamically design and evolve scam-awareness training as new threats emerge.

The value we deliver

Train one customer — you protect their whole circle.

For the bank

Fewer losses, more proof

  • Insight into at-risk customers and reduced scam-related losses
  • Robust, demonstrable preventive measures for account management
  • Evidence of commitment to fight fraud — for regulators and customers
For the customer

Confidence, not anxiety

  • Avoid the financial and emotional distress of fraud
  • Be proactive and in control of their online safety
  • Calm confidence about scams, not fear
For the community

A ripple of resilience

  • A ripple effect of scam awareness through families and friends
  • A genuine “human firewall” built on customer resilience
  • A more scam-savvy society over time

Train one customer — you train their whole family and friends.

Our business model

A simple SaaS model that scales with your customer base.

A relatively simple, non business-critical finance solution relevant to any retail bank — priced to grow with the customers you invite to train.

Per-customer subscription

Simple pricing based on the number of customers a bank invites for training.

One-time setup

A scoping-and-implementation fee to integrate Salti into your environment.

Premium add-ons

Advanced features and premium tools for power users and larger programmes.

Founding team

Driven experts, together.

Together, we drive Salti’s success and vision.

Join us in our journey

Together, we train the frontline.

First-to-market, consumer-first fraud prevention for any retail bank, globally. The human firewall starts here.